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Red hair is gorgeous, but it’s a big statement. And for some personalities (and skin tones) it’s just to much…until now. This rich blend of burgundy and copper creates a customized shade that includes both bright berry hues and rich spice notes for vibrancy that’s complex and understated. This shade will make you look gorgeous without stealing the show. Get the professional formulation and tips on application in the style notes. –– Laura Martin

Application: Shampoo hair and towel dry. Divide hair into four even quadrants by splitting ear to ear and forehead to nape. Starting in the back, right quad, take 1/2 diagonal sections and apply formula roots to ends. Repeat through three remaining quadrants, working top to bottom. Process for 30 minutes, then condition.

Formulas: (on neutral levels 6-8)

Goldwell Colorance 1 part 7PK + 1 part 7KV + 1 part 5RB with 2% Lotion

Special thanks to Laura Martin for this post. Laura is a professional hair stylist, former senior educator at ARROJO cosmetology school, and a creative non-fiction MFA student at Georgia College, Milledgeville, GA

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