aziza post

Since the Victoria Beckham-inspired keratin-straight hairstyle craze of the ‘90s, textured tresses have been ambling into fashion, culminating in recent trends for beachy waves, tousle and movement. But what’s the next wave of curl? To keep us on the vanguard for 2015, we asked Aziza Rasulova, stylist, braiding expert, and texture specialist at the ARROJO salon in SoHo, NYC, to share her thoughts on texture trends for the coming seasons. The pictured mood board of inspiration comes from Aziza, and you can read her thoughts below.

“Nowadays, there is a lot more laziness in styling. Nobody wants to spend an hour blow-drying their hair anymore. ‘Wash & go’ is the watchword for girls about town. This has created an environment where natural textures and even messy hair is fashionable and desirable. A lot of my clients are open to pretty much anything, so long as it’s stylish and low maintenance. Short, micro bangs with some natural waves is probably my most asked for style right now. Of course, not everyone has texture in their hair, which makes creating fashionable waves more time-consuming than it should be. For these clients I recommend American Wave, a customizable texture-creating service that gives the hair volume, body, and wave or curl. The amount of clients choosing this service tells me that texture is here to stay.”


Aziza Rasulova is a stylist and texture specialist at ARROJO NYC.

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