We love watching how trends evolve. In an era when everything has already been done, the art is in the reinvention. Lauren Conrad is on the pulse. As fashionistas prepared for a second summer of beach waves, those on the vanguard were busy practicing their urban wave. Like its curlier cousin, the urban wave is defined by a straight drop down from the crown, which turns into tousled texture down below. The difference, as hinted, is that the wave is softer, looser; more of a winding spiral than a mass of cascading wave. Like Lauren, pair with a long layer cut and center part to live in the halfway house between the disheveled, undone elegance of the beach wave, and the urbane polish of straighter styles.
Step: Ask your stylist for a long layer cut with center-part. (Don’t be afraid to ask for some styling tips and tricks, too.)
Step: Towel-dry hair to damp and apply styling whip roots to mid-lengths and set and style spray mid-lengths to ends. This gives nice luster, polish and shine to crown, while spray is great for setting the tousle in place.
Step: Center-part hair just off of center, so as not to split face harshly down the middle.
Step: Blowdry crown with paddle brush. Keep hair smooth, straight.
Step: Around the jawline, wrap large, loose sections of hair around a mid-to-large barrel curling iron. Hold for ten seconds, release, and repeat wherever you want the urban wave.
Step: To increase texture and volume, while adding gritty, urban feel, pulse ReFinish dry shampoo into finished style, and shake out with fingers.











































