Winter weather can get you feeling frumpy and down, which is likely why salons are busier in January than July. Exiting the hair salon with perfectly glossy and vibrant hair color perks us up when we feel shabby and pale. But returning to the salon two weeks later wondering where all that magic went makes us mad as hell. While professionals do sometimes get things wrong, the most common reason why color fades too quickly for our liking is the way we treat the hair before and after the dye job. Eight simple rules can give you longer lasting, brighter color. Following these steps will make your feel better about your beauty investment, and extend the time you have to go back to the salon for a touch up. Get the scoop below. . .