Currently viewing the tag: "social media trends"

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Photo: http://foreverchampagne.com

For the season’s latest hairstyles you don’t have to look much further than your feed.

Less than a decade ago, trends in beauty remained relatively consistent for seasons at a time. Now, however, beauty inspiration doesn’t only come from runway and celebrities. Everyday we’re privy to the personal lives of social media personalities and starlets which helps influence our hair color and style options. Online platforms like Facebook, Instagram, and Youtube have given birth to plenty of the moment looks and are at times the most influential. Don’t believe me? Click through to the notes to see the looks that produced all the likes and are trending in real life. –– Michelle Rotbart Click for StyleNotes →

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(users (left) djvictory and (right) hairgod_zito @instagram)

Like every good stylist I make it my business to keep up with what’s going on in the industry. I get excited about new products and new techniques. I was thrilled when rainbow tresses started going mainstream. I was pumped about sand art hair and hand pressed-color. But about a month ago, new color trends started emerging every few days: opal, oil slick, colombré. Last week, when tie-dye hair was touted as the hottest new color trend by sources ranging from MTV to Marie Claire, I started feeling cynical. Does one viral Instagram tutorial really make something a trend? Do these new looks really represent new techniques or are they simply clever repackaging? Can any of them last? Get my take in the style notes. Laura Martin Click for StyleNotes →