Seoul fashion week has been a great inspiration for playful beauty looks. Most noteworthy the rise of rainbow hair among the models and it girls. While this trend has already been apparent in the US and Europe it was quite slow to take hold in Korea. Much of the wild hair revolution started with it-girl Irene Kim who first dyed her bleached ends blue a few seasons ago. Kim’s bold hair inspired others and the technicolor girls took over the runway this season, indicating a more open-minded and unique approach to beauty. The look is definitely catching on the street as well. I spotted several pastel streaks and neon ends on girls outside of the shows. To see more great hair from the streets of Seoul, click through to the notes.–Michelle Rotbart 

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All Photos: Alex Finch


Special Thanks to Michelle Rotbart for this post. Michelle is a professional trend forecaster for the NYC-based fashion and retail forecaster, Doneger Group

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